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SUSAN SENK PUBLIC RELATIONS AND MARKETING is a full-service boutique public relations and marketing agency located in New York City. Our expertise is to create cutting edge publicity and marketing campaigns that reach
outside the box.
We offer our clients an integrated and innovative strategy with unparalleled service and
personal attention.
SUSAN SENK PUBLIC RELATIONS AND MARKETING creates publicity and
promotion campaigns for some of the most outstanding independent films
and documentaries. Working with distributors, producers and directors,
we insure each project stands out in the busy theatrical and
television marketplaces.
The marketing division specializes in the retail
marketplace with creative vendor funded
projects, in store special events including
grand openings and re-openings,
sponsorships, visual components and
sales associate incentive programs.
We give back to the community working with
not for profit organizations focusing on youth,
teens and educational issues.
RECENT FILM & TELEVISION PROJECTS
Downtown Express
Damsels in Distress (Whit Stillman)
Free Men
Monty Python and The Holy Grail
(r
elease major US markets)
Neil Young Journeys
Restless (Gus Van Sant)
Standing Silent
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International Film Circuit
Sony Pictures Releasing International
Film Movement
Rainbow Releasing
Sony Pictures Releasing International
Sony Pictures Releasing International
Dada Films
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OTHER NOTABLE FEATURE FILMS ~ INDEPENDENT AND STUDIO
A Few Good Men
A League of Their Own
Age of Innocence
Akeelah and the Bee
Amores Perros - 2000 Academy Award nomination for Best Foreign Film
Arranged
Balzac and the Little Chinese Seamstress
Barney’s Great Adventure
Dirty Dancing – domestic, international and re-release
Downfall - 2004 Academy nominated - Best Foreign Film
Dracula
Elsa & Fred
Forgiveness
Frankenstein
Happy Accidents
Heir Apparent
Hello Lonesome
How About You
Human Resources Manager
I Shot Andy Warhol
In the Land of Women
Lads & Jockeys
Lovely and Amazing
Miss Mineos
Mother of Tears
Mrs. Dalloway
Mrs. Palfrey at the Claremont
Open Your Eyes - original version
Philadelphia
Queen of the Lot
Remains of the Day
Sleepless in Seattle
The Big Chill - re-release
The Dead
The Death of Mr Lazarescu
The First Beautiful Thing (La Prima Cosa Bella)
The Grifters
The Nature of Existence
The Postman - Academy campaign
The Prisoner of the Mountains-Academy Award nominee - Best Foreign Film 1996
The Vanishing - original version
You Can Count on Me
DOCUMENTARIES
TV PROJECTS
A Closer Walk-PBS
A Letter Without Words- ITVS/PBS
Alcatraz is Not an Island- ITVS/PBS
Beautiful Son- ITVS/PBS
Children of the Camps-PBS
David Sutherland’s Country Boys- ITVS/PBS-Frontline
David Sutherland’s A Farmer’s Wife-ITVS/PBS-Frontline
Lance Loud! A Death in an American Family- ITVS/PBS
Our House- ITVS/PBS
Pursuit of Excellence- PBS 3 part series
Run Like A Girl/Smile Pretty- ITVS/PBS
Tattooed Under Fire- ITVS/PBS
Texas Ranch House- WNET/PBS
Scarred Justice: The Orangeburg Massacre 1968- ITVS
THEATRICAL
Aileen: Life and Death of a Serial Killer
Amandla! A Revolution in Four Part Harmony
Buena Vista Social Club- 1999 Academy Award nomination- Best Documentary
Carbon Nation
Going Upriver: The Long War of John Kerry
Hearts of Darkness
Hearts & Minds- rerelease- Academy Award Winner 1974
Hood to Coast
Inside Job
Kurt & Courtney
The Last Mountain
Marcello Mastroianni, I Remember, Yes I Remember
Must Read After My Death
Phyllis & Harold
Sholem Aleichem: Laughing In The Darkness
Spellbound- 2002 Academy nominated film- Best Documentary
Story of the Weeping Camel- 2004 Academy nominated film- Best Documentary
War Made Easy- based on Norman Solomon’s book
Yoo-Hoo, Mrs. Goldberg
(LARGE FORMAT)
MacGillivray Freeman Films
Coral Reef Adventure
Dolphins
Everest
Grand Canyon Adventure
Hurricane on the Bayou
Island of the Sharks
IMAX
Space Station 3D
DVD
Dance a Go-Go
Gift of the Game
Racing the Clock
The Dybbuck
The World of Sholem Aleichem
Yoo-Hoo, Mrs. Goldberg |
Specialized Marketing Division
Develop and implement strategic marketing plans.
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- Interactive & Viral Marketing
- Online Press & Publicity
- Social Media Networking
- Film Festival Outreach and Submissions
- Retail Stores & Vendors
-Conception & Organization of Events:
*Publicity of events and programs
*Store grand and re-openings
*Sport celebrity appearances
*Fashion shows
-Vendor Funded Programs:
*Advertising – commercials, out of home, print
*Visual store presentations
*New product introductions and try ons
*Sweepstakes
*Sales associate incentives
-Corporate Experience:
*Reebok International Ltd.
*Footstar Athlete
-Consulting Projects:
*Dr. Jay’s
*Jimmy Jazz
*Culver Media
*Sony Pictures International Releasing
*Columbia County, NY, Microbusiness Program
-Not for Profit Experience:
*Camp Sloane - YMCA
*Harlem Educational Activities Fund, Inc.
*New York Lung Association
*New York Organ Donor Network
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SUSAN SENK has worked in entertainment public relations and marketing for 25 years. Prior to launching the firm, based in New York City, in 1996, she was Vice President of International Publicity and Promotion for Columbia TriStar International Film Distributors, based in Los Angeles. Susan has also held the positions of Vice President Publicity and Promotion for Vestron Pictures, of which she was a founding member in 1981, and Vice President Creative Services for Vestron International, working out of its European office to direct the launch of overseas operation and international marketing of video products. She began her career in the music industry.
LINDA ALTMAN has worked in retail and nonprofit advertising and marketing for 20 years. She has designed and executed advertising campaigns and promotional events for a range of clients. She has held key marketing positions in the athletic footwear and apparel industry including Reebok International LTD and Footstar. Linda began her career in the not-for-profit world.
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"Mike and I really appreciate the work you put into our film. It's a tough business. You did a great job! Thanks again.“
- David Grubin - Director, Michael Hausman - Producer - DOWNTOWN EXPRESS
"We've had the opportunity of working with SSPR for quite some time. They bring a level of expertise and understanding of the sometime complex business of international film publicity-from brainstorming strategy to on the ground execution and getting outstanding results. Susan is respected around the world and acknowledged as a true 'best friend' to film.“
- Sal Ladestro, Executive VP Sony Pictures International Releasing
"Passion, dedication and innovative ideas are just a few of the pluses of working with them. SSPR stands out because they put their undivided attention into each film they have handled for me over the past 15 years.“
- MJ Peckos, President, Dada Films
“Susan Senk and Linda Altman are absolute professionals when it comes to independent film publicity. We have used them many times to great effect. They leave no stone unturned and cover all the bases and all the outlets throughly and independently. I would trust Susan Senk PR for any film that I was releasing in the New York market.”
- Sharon Lester, Director of Distribution, Rainbow Releasing
“Thanks Susan and Linda… you have done an outstanding job yet again!”
- Wendy Lidell, International Film Circuit
“We have worked with Susan and Linda for the past four years on several films, and they always go far and beyond our expectations in the depth and amount of coverage they get for our titles. Their intense dedication and enthusiasm is one of a kind, and they are a true pleasure to work with.”
- Rebeca Conget VP Acquisitions and Distribution Film Movement
“Susan Senk and Linda Altman handled the public relations and the placement of my documentary, “Standing Silent,” at film festivals around the world. They were always helpful and courteous to the festivals and represented the film well. I was very happy with their follow-through and look forward to working with them on another film.”
- Scott Rosenfelt, Director, Standing Silent
“With imagination and astute strategizing Susan Senk Public Relations plots a publicity campaign that commands attention and delivers grand press. They made sure Gertrude Berg was no longer the 'most famous woman you have no longer heard of'.“
- Aviva Kempner, Director Yoo-Hoo, Mrs. Goldberg
“Susan Senk and Linda Altman took on my film with passion and conviction. They immediately fashioned a creative press release and reached out to a wide range of media. They showed genuine working relationships with reporters, editors, and news producers. They were responsive and informative to me every step of the way.“
- Beth Kruvant, Director, Heart of Stone & David Bromberg Unsung Hero
“Thanks so much for all the great work on behalf of MacGillivray Freeman Films. We got great placement and we also REALLY appreciate the extra bit of follow up you are always will to do…much much much appreciated.“
- Lori Rick, MacGillivray Freeman Films
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