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SUSAN SENK PUBLIC RELATIONS AND MARKETING is a full-service boutique public relations and marketing agency located in New York City. Our expertise is to create cutting edge publicity and marketing campaigns that reach
outside the box.
We offer our clients an integrated and innovative strategy with unparalleled service and
personal attention.
SUSAN SENK PUBLIC RELATIONS AND MARKETING creates publicity and
promotion campaigns for some of the most outstanding independent films
and documentaries. Working with distributors, producers and directors,
we insure each project stands out in the busy theatrical and
television marketplaces.
The marketing division specializes in the retail
marketplace with creative vendor funded
projects, in store special events including
grand openings and re-openings,
sponsorships, visual components and
sales associate incentive programs.
We give back to the community working with
not for profit organizations focusing on youth,
teens and educational issues.
RECENT FILM & TELEVISION PROJECTS
Carbon Nation
Hello Lonesome
Human Resources Manager
Inside Job
Queen of the Lot
Sholem Aleichem: Laughing In The Darkness
The First Beautiful Thing (La Prima Cosa Bella)
Yoo-Hoo Mrs. Goldberg |
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Earth School Educational
Foundation, Inc
Bodega Studios
Film Movement
Sony Pictures Releasing International
Rainbow Releasing
International Film Circuit International
Palisades Tartan
International Film Circuit International |
OTHER NOTABLE FEATURE FILMS ~ INDEPENDENT AND STUDIO
A Few Good Men
A League of Their Own
Age of Innocence
Akeelah and the Bee
Amores Perros - 2000 Academy Award nomination for Best Foreign Film
Arranged
Balzac and the Little Chinese Seamstress
Barney’s Great Adventure
Dirty Dancing – domestic, international and re-release
Downfall - 2004 Academy nominated - Best Foreign Film
Dracula
Elsa & Fred
Forgiveness
Frankenstein
Happy Accidents
How About You
I Shot Andy Warhol
In the Land of Women
Lovely and Amazing
Mother of Tears
Mrs. Dalloway
Mrs. Palfrey at the Claremont
Open Your Eyes - original version
Philadelphia
Remains of the Day
Sleepless in Seattle
The Big Chill - re-release
The Dead
The Death of Mr Lazarescu
The Grifters
The Nature of Existence
The Postman - Academy campaign
The Prisoner of the Mountains-Academy Award nominee - Best Foreign Film 1996
The Vanishing - original version
You Can Count on Me
DOCUMENTARIES
TV PROJECTS
A Closer Walk-PBS
A Letter Without Words- ITVS/PBS
Alcatraz is Not an Island- ITVS/PBS
Beautiful Son- ITVS/PBS
Children of the Camps-PBS
David Sutherland’s Country Boys- ITVS/PBS-Frontline
David Sutherland’s A Farmer’s Wife-ITVS/PBS-Frontline
Lance Loud! A Death in an American Family- ITVS/PBS
Our House- ITVS/PBS
Pursuit of Excellence- PBS 3 part series
Run Like A Girl/Smile Pretty- ITVS/PBS
Tattooed Under Fire- ITVS/PBS
Texas Ranch House- WNET/PBS
Scarred Justice: The Orangeburg Massacre 1968- ITVS
THEATRICAL
Aileen: Life and Death of a Serial Killer
Amandla! A Revolution in Four Part Harmony
Buena Vista Social Club- 1999 Academy Award nomination- Best Documentary
Going Upriver: The Long War of John Kerry
Hearts of Darkness
Hearts & Minds- rerelease- Academy Award Winner 1974
Kurt & Courtney
Marcello Mastroianni, I Remember, Yes I Remember
Must Read After My Death
Phyllis & Harold
Spellbound- 2002 Academy nominated film- Best Documentary
Story of the Weeping Camel- 2004 Academy nominated film- Best Documentary
War Made Easy- based on Norman Solomon’s book
(LARGE FORMAT)
MacGillivray Freeman Films
Coral Reef Adventure
Dolphins
Everest
Grand Canyon Adventure
Hurricane on the Bayou
Island of the Sharks
IMAX
Space Station 3D
DVD
Dance a Go-Go
Gift of the Game
Racing the Clock
Yoo-Hoo Mrs. Goldberg |
Specialized Marketing Division
Develop and implement strategic marketing plans.
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- Interactive & Viral Marketing
- Online Press & Publicity
- Social Media Networking
- Film Festival Outreach and Submissions
- Retail Stores & Vendors
-Conception & Organization of Events:
*Publicity of events and programs
*Store grand and re-openings
*Sport celebrity appearances
*Fashion shows
-Vendor Funded Programs:
*Advertising – commercials, out of home, print
*Visual store presentations
*New product introductions and try ons
*Sweepstakes
*Sales associate incentives
-Corporate Experience:
*Reebok International Ltd.
*Footstar Athlete
-Consulting Projects:
*Dr. Jay’s
*Jimmy Jazz
*Culver Media
*Sony Pictures International Releasing
*Columbia County, NY, Microbusiness Program
-Not for Profit Experience:
*Camp Sloane - YMCA
*Harlem Educational Activities Fund, Inc.
*New York Lung Association
*New York Organ Donor Network
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SUSAN SENK has worked in entertainment public relations and marketing for 25 years. Prior to launching the firm, based in New York City, in 1996, she was Vice President of International Publicity and Promotion for Columbia TriStar International Film Distributors, based in Los Angeles. Susan has also held the positions of Vice President Publicity and Promotion for Vestron Pictures, of which she was a founding member in 1981, and Vice President Creative Services for Vestron International, working out of its European office to direct the launch of overseas operation and international marketing of video products. She began her career in the music industry.
LINDA ALTMAN has worked in retail and nonprofit advertising and marketing for 20 years. She has designed and executed advertising campaigns and promotional events for a range of clients. She has held key marketing positions in the athletic footwear and apparel industry including Reebok International LTD and Footstar. Linda began her career in the not-for-profit world.
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Visit our Flash site to learn more!
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"Passion, dedication and innovative ideas are just a few of the pluses of working with them. SSPR stands out because they put their undivided attention into each film they have handled for me over the past 15 years.“
- MJ Peckos, President, Mitropolus Films
“Thank you for your incredible efforts on behalf of Akeelah and the Bee.”
- Sarah Greenberg (Co- President Marketing) and the Lionsgate Team
“Thank you for all your good and hard work. What I personally appreciate was your evident dedications, above and beyond the call of duty. Thank you. Well done!“
- Robert Bilheimer, Director, A Closer Walk
“Thanks so much for all the great work on behalf of Hurricane on the Bayou. We got great placement and we also REALLY appreciate the extra bit of follow up you are always will to do…much much much appreciated.“
- Lori Rick, MacGillivray Freeman Films
“Linda was the behind the scenes creative mastermind of the Just for Feet Grand Opening spectaculars. From booking and managing the famous athletes, to working with national brands such as Nike, adidas, Reebok, New Balance to create individual in store experiences. Linda and her team created Grand Opening events that created excitement for months to continue to driving sales and customer loyalty beyond all plans and expectations.“
- Bob Riccoboni, V.P. Marketing
“Great job!“
- Carrie Johnson, Director, Primetime Publicity, PBS Media Relations
“Jon and I wanted to thank you for the great job. Thank you for your perseverance and patience.“
- Marcus Hu, Strand Releasing
“It is a testament to the hard work of Susan Senk and her team, as well as to the tragic beauty of this amazing program {Beautiful Son}. Great Work! Thanks so much for all your hard work and tremendous effort.”
- Randall Cole, Sr. Publicity Manager, ITVS
“SSPR is the one agency whom I can trust as to taste and judgment. When you call me to suggest a film would be right for our class, you are invariably on target.”
- William Wolf, Professor the New York University School of Continuing and Professional Studies
“Thanks again for all your help. Your counsel is invaluable.”
- Bridget Lang, VP, HEAF
“Thanks Susan and Linda… you have done an outstanding job yet again!”
- Wendy Lidel, International Film Circuit
“At SSPR we found true professionals that adapt to the ever changing business climate. They are thoughtful, thorough, and creative in the development of our clients marketing plans. Even though deadlines are often changed and “NOW” is the date needed by, SSPR delivers all projects on time!”
- Valerie Woodson, Marketing Director, Culver Media
“It was our pleasure to work with you! You are both so efficient and well connected; you made a tremendous job look almost easy! THANK YOU!”
- Kathryn Dietz, Producer, Young & The Restless in China
“I wanted to thank all of you for the hard work you’ve put into getting this film out to the world. I know a small film can be an uphill climb. You’ve been amazing.”
- Joan Carr Wiggins, Director, Previous Engagement
“Susan Senk PR is the best I have ever worked with and I don’t throw around that kind of praise easily.”
- Mark Lipsky, President, Gigantic Releasing
“Susan Senk PR had a 35 year old film to work with and they amassed an amazing number of breaks considering no fewer than 14 films opened the same day. I am very impressed with their contacts and how they navigate the media waters.”
- Peter Davis, Director, Hearts & Minds
“Thanks for everything.”
- Maeve Binchy, acclaimed author
“Susan Senk and Linda Altman are absolute professionals when it comes to independent film publicity. We have used them many times to great effect. They leave no stone unturned and cover all the bases and all the outlets throughly and independently. I would trust Susan Senk PR for any film that I was releasing in the New York market.”
- Sharon Lester, Director of Distribution, Rainbow Releasing
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